Wassup Celebs
So, only if Madonna had soda at Women’s March in Washington, her persuasive speech would have reached to some other level indeed. But guess what, she didn’t have Pepsi!! Confused? Well, at least this is what Kendall Jenner Pepsi ad is telling us. In the latest two and a half minute ad for Pepsi, Kendall Jenner has been shown joining a protest and works on relaxing the stress with police officers by offering them Pepsi can. Yes, so what Pepsi is trying to convey that all those protestors out there need sodas or this is what minus in their protests.
Pepsi actually tried their best to do something that its rival company Coke did 45 years ago in its Hilltop ad where many famous singers across the globe came together to convey that their choice of the soda can unite nations. It was a bit of the texture of movement, but not at all politically, and that’s where Pepsi ad failed badly. Well, we wonder why it did not take inspiration from the latest Budweiser ad?
“Pepsi was trying to project a global message of unity, peace and understanding. Clearly we missed the mark, and we apologise,” Pepsi wrote in a statement on Wednesday. “We did not intend to make light of any serious issue. We are removing the content and halting any further rollout. We also apologise for putting Kendall Jenner in this position.”
Many people mocked this ad including Bernice King, daughter of civil rights leader Martin Luther King Jr, being confronted by a police officer at a protest march.
If only Daddy would have known about the power of #Pepsi. pic.twitter.com/FA6JPrY72V
— Be A King (@BerniceKing) 5 April 2017
There are always so many emotions involved whenever there is any protest, and the real world doesn’t nest in a bubble but rather as a reality. Many people were arrested in the Louisiana and across the country and 74 people were detained at a Black Lives Matter rally in New York. These people have to undergo the risk of their lives and not some supermodel Kendall Jenner offering Pepsi like in this ad. The video clearly interpreted some severe references, including Vietnam war protestors and black people. We cannot comment over the intention of Pepsi, but the ad was removed from YouTube after widespread condemnation. But, Pepsi, it was a pretty bad move to promote your product. Hope you guys learn a lesson by the response of the public.
In case you missed it, someone has uploaded the commercial on Youtube again. You can watch before it gets removed by YouTube.
